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Audits and reviews

November 27, 2018

Audits and reviews

If content is king, context is queen. When engaging your audience, it is of the utmost importance to be informed. 

A comprehensive audit determines the best way for your organization to strengthen your brand messaging, resonance and recognition, and to answer the question: How well do you communicate with and market to your audiences?

I help provide this information through a multi-stage audit and review process:

  1. Thorough analysis of all communications and marketing collateral and channels
  2. Focus groups and interviews with key stakeholders
  3. Surveys of employees and engaged external audience
  4. Competitor analysis